by digitalseriesGoogle For India 2018 – Everything You Need to Know | digitalseries Agency
It’s been Incredible & Inspiring time to be in India. There is a Paradigm shift in India’s Internet.
A shift that has inspired the emergence of New India.
Google claimed that 390 million internet users go online everyday in India and that rural internet usage has been increased over the past year.
They observed a 270% year-on-year growth in voice searches in India over the past year. Online video accounts for 75% of all internet traffic in India and 95% of video consumers are vernacular users.
Google announced support for new vernacular India, listed below;
Google Tez is now Google Pay
Google Tez, the company’s UPI-based payments app has now been rebranded to Google Pay. Google is working with Federal Bank, Kotak Mahindra Bank, ICICI Bank, and HDFC Bank to provide pre-approved loans on Google Pay to its Indian users.
Google Feed is now Bilingual
A major update coming to Google Feed is that it now supports Hindi in addition to English. Google will automatically detect the languages you are interested in and serve you the best material from the web in your language.
Google Go gets new features
Google Go will solve this problem by reading out web pages in the voice of the Assistant. These can be read out loud in English, Hindi, Marathi, Telugu, and Malayalam. Users can even adjust the reading speed and skip or replay content.
Google Assistant gets smarter
Now, Google wants to make the Assistant more accessible to Indians everywhere. In addition to English and Hindi, the Assistant has also been made available in Marathi and will soon come in 7 other Indian languages.
Google Maps Go gets turn-by-turn navigation
Google announced new features for its Maps Go app. Along with turn-by-turn navigation support, Google is now rolling out a redesigned home screen with shortcuts for public transportation on Maps Go.
These were all the major announcements made by Google at the event, which was held in Delhi.