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Gmail is getting a remarkable overhaul on the web, which will include a bunch of awesome new features. One of those is a new privacy-focused “Confidential Mode” which lets Gmail users stop recipients from forwarding certain emails, or restricts the ability to copy, download, or......

As they say, teaching is more than imparting knowledge, it is inspiring change. Through our workshops, we want to bring in change about the perspective and process of Digital Marketing. Though we are a Digital Marketing Agency in Chandigarh but our style of running the......

Photography is the best way to describe a feeling when words fall short. Taking an image, freezing a moment reveals how rich reality truly is. As the whole world is going digital, there are so many people who want to learn photography. Panjab Motors invited......

It’s been Incredible & Inspiring time to be in India. There is a Paradigm shift in India’s Internet. A shift that has inspired the emergence of New India. Google claimed that 390 million internet users go online everyday in India and that rural internet usage......

The process of learning anything is incomplete without the mentorship of experienced and talented professionals working in that field. They give insights to some key aspects that might go overlooked otherwise. Digital Series recently hosted a Digital Marketing workshop at Sector 7 Social, for their......

Hi(gh) is a story of three friends who lost their friendship because they could not limit themselves from drug consumption. The short- film has given us an overwhelming response. The reviews and feedback have been amazing and we feel that whatever we wanted to convey......

A lucrative and attractive website is the face of your business. It acts as a medium to showcase your ventures credibility in the market. If your business does not have a website then it is a matter of fact that you are missing out on......

The objective of educating and spreading the word #KnowYourDigital took us to another session at Workcave which is a co-working area in city beautiful- Chandigarh. The session was held on the 21st July wherein speakers from Digital Series; Nitin Rai Chaudhary, Muskaan Sharma and Abhishek......

A website should mean business and anyone who wants a website has sales as their priority. You don’t want people to just see your website and then click the back button! If this is happening that means you have a problem with your website. You......

Memories in the cloud not in bulky albums, Lesser queues and rapid transactions, Smartphones on one hand and on the other presentations, Being a DIGITA’lite has extracted enormous rays from the light of digital itself. The embarkment of the digital era has brought several contributions......

Digital is a vast and inclusive industry. It has a variety of tools, techniques, and opportunities for every kind of businesses and brands, and all can reap the benefits of digital in their own capacity. However, most businesses today are still largely unaware of the......

In accounting we use ledger for recording transaction but what about digital world! Is there anything to record the transaction in the digital world? The answer is yes, Blockchain is the thing. The blockchain is a digital ledger in which transaction made in bitcoin or......

Since the time Facebook has been caught in a lot of publicity though all for the not-so-good reasons, one can read about various different policies in regards to either Facebook or every information available on the internet, in general. One such policy that has completely......

Digital is the era, we have been taking about Digitization. With more than a dozen of sessions on Digital Marketing, you all must be very inquisitive to know why are we so much emphasize on Digital. Are you thinking ”Should I learn Digital Marketing” Write......

Every brand has a story to tell. Creating or rebuilding the brand story is critical for successful brand management. We recently conducted a team session at StartHub Nation, Mohali. In this session, our team talked about various methodologies to create brand value using online platforms.......

Brand marketing is an essential component of a brand’s success, especially at a time when an increasingly large number of audience consumes the content digitally. Innovative brand marketing campaigns can make or break a brand. We have seen many such campaigns in the past, which......

In today’s times, we live and work in a highly dynamic environment. Everyday we wake up to the launch of a new, breakthrough technology, turning many other technologies and ‘people’ outdated. It is also a fact that how machines will be taking over a vast......

The market today is ruled by trends. What is trending, is straightforwardly accepted to be something worthwhile. Especially in the digital space, trends play an important role in building your brand image, and the best place to experiment with trends, is the micro blogging platform......

Technology has brought about remarkable changes to the way we live and the way we work. Significantly, with the advent of the digital, we as humans feel enabled and assisted by a virtual force in whatever work we do. We feel our ability and reach......

How much time do you spend “YouTubing”? Just give it a thought, and you won’t have to go too far to remember the last afternoon that you killed while surfing from one wasteful video to the other on YouTube. Well, you are not alone. YouTube......

Digital is a very dynamic industry. Trends in digital marketing keep on changing the day after the other, and so has to your digital marketing strategy. Even within the order of digital marketing, SEO is one of the most rapidly evolving entities. Google brings in......

Social media has become an indispensable part of our life. It is a research output that an average person spends nearly 2 hours on social media every day, which accounts for a total of 5 years and 4 months in a lifetime! Astounding isn’t it!......

From searching on maps to listening to music, from browsing the internet to downloading mobile applications – Google has become an essential part of whatever we do on and off the internet. In fact, as far as search engines are concerned, Google accounts for a......

There’s this commonly heard phrase – “Jo Dikhta Hai, Vahi Bikta Hai!”. As much as the phrase makes sense in the day to day life, it also holds true for the corporate world. How your brand appears online, what image it builds for itself, and......

In today’s scenario every brand needs to follow certain strategies to survive in this competitive world. In order to design a digital campaign structure for digital marketing we present few steps which have to be kept in mind. For the steps to be made easier......

Gone are the days when a marketing executive will head door to door and juggle between meetings to market a product. Gone are the days when billboards, hoardings and newspaper advertisements were the only imaginable means of marketing. Gone are the days, of the traditional......

Social Media is the most happening media these days, and it’s here to stay, and grow, and help you grow! For the businesses, companies and organizations, having a good enough social media marketing strategy can just be the difference between a hit and a flop.......

“Build a support network of people to help you get through problems when you get stuck.” You don’t need to be a seasoned professional to start your own business. As per a recent survey, 17% students plan to start a business before graduation.  Nowadays, many......

We live in a world where everything is entirely digitalized. Right from ordering something, be it clothes, food or anything small and delicate as jewelry, everything is just a click away. Each one of us prefers to shop and browse through options in the comfort......

Our digital drive “Know Your Digital” finally came to an end at Punjab Engineering College. One interesting thing to note here is that we started this drive last year in September with a seminar in Digital Photography, which was held at PEC only. After that......

The Founder of Digital Series Mr. Nitin Rai Chaudhary was invited by Patiala Management Association to give a seminar. It was conducted for the members of PMA. Thapar University was selected as venue for the occasion. In this seminar, Mr. Nitin talked about the growing......

Digital Marketing has been here for some time now, and it’s already overflowing with the beaten tools and rugged strategies. At the time when things change so fast, it becomes very important to stay connected with the amendment’s in the digital world, and this can......

The next stop on our Digital Marketing seminar drive after University of The Fraser Valley was Chandigarh University. Know Your Digital seminar 6.0 was specifically conducted for MBA students of University School of Business and this time Mr.  Nitin Rai Chaudhary focused on ‘Digital Brand......

“As we say, now it is not just about digital marketing but marketing in the digital world.” Moving into 2018 has brought drastic shifts in the digital trends and dynamics. New trends are entering the marketplace and if you have a business, you need to......

The digital market industry in India is changing rapidly. Internet access is mainstreaming among professionals and the use of smart devices is intensifying. The pace of change continues to be rapid with digital channels constantly growing in volume and strength. In the wake of which,......

After over 20 years, we have seen the foremost expansion in the scope of digital marketing and there is only one thing we can say for certain: if you don’t keep up you will be left behind. On that note we conducted a digital marketing......

“Every kind of job, in future, is going to have a digital component.” In the 21st century, it is very easy to fail, and one of the million ways in which you could fail is lack of knowledge and simultaneous reluctance towards change. The world......

Content is the king – agree with it, or call it a cliche, it remains a fact that content does fuel the digital revolution. Content comes in various forms – graphics, images, videos and text. But it is also important to understand that content in......

If you plan to start a business at some point of time in your life, what you critically need is an idea. It takes lot of market research before you finally start the execution process. Once you give a shape to the idea, you start......

“People don’t buy what you do; they buy why you do it” After reverence to the first edition of ‘KnowYourDigital’ in University Business School, we soon came up 2nd edition of this series of workshops and seminars. This time we took KYD to University Institute......

#KnowYourDigital (A Series of Digital Marketing Seminars & Workshop) Today we are living in a digital era where we have an opportunity to transform businesses in ways that was hard to imagine a couple of decades ago. We should no longer be talking about ‘digital......

Google is setting apart rules of the game. Google is undoubtedly the most innovative technology giant in this world. Every new day Google comes up with new services that provide us new ways of looking at old problems. Artificial Intelligence and Machine Learning are the......

‘It’s not what you say, it is how you say’ A trend has been noticed in past few years. The blog is regarding the mode of communication. This trend says that people are much comfortable to communicate via text messages rather than interpersonal communication. We......

India is a land of gurus and mahatmas. No other country in this world can match the level of euphoria and bliss, with which we Indians celebrate our festivals. We are very much sentimental towards our caste, culture and religion. Every year we celebrate this......

Where do you spend most of your time? Home? Workplace? College? No! You are spending most of your time ONLINE. Either you are a customer or a businessman you are reading this blog because you are online. Basically, everyone is online and that is the......

How would that be, if your favorite book doesn’t have an Index? If coffee is served to you without sugar? If songs are played without music? Or if rains doesn’t bring with them that sweet smell of sand? That would be incomplete. Isn’t that happening......

Google is always on the top and this time Paytm and Bhim are the competitors. The latest application launched by Google is the ‘Tez app’. This has been made especially for India with uses unified payments Interface. “Unified Payments Interface (UPI) is a system that......

The world is going digital and everyone is so busy learning digital technology. Along with this, there is an evolution taking place in the marketing world. There is a tremendous rise in the Digital Marketing. This has further accelerated the need for Brand Management on......

If you are working and are planning to replace your job with freelancing, we suggest you to drop that plan right now!  Until and unless you are highly experienced in that field and have at least ten years of experience. In support of this advice,......

Digital Series, the name sounds a bit technical but the workspace is completely opposite to the name. What defines DS is its new concept that modified the dynamics of a workspace. Unlike the other offices with the usual desk and chair set, it has contemporary......

Social Media and Social Networking have become an integral part of our Life. There is an actuality we want to show to our clans when we update our day to day activities on various social platforms be it on Facebook, Twitter, Instagram, Linked In,  Snap......

Every brand, either big or small, needs a website. Websites work as a face value for your brand. Users generally get attracted to a well-designed website then the one with fragmented or broken URLs. Online visibility plays a vital role in establishing a good rapport......

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