27 Feb Let’s Go Digital
The digital market industry in India is changing rapidly. Internet access is mainstreaming among professionals and the use of smart devices is intensifying. The pace of change continues to be rapid with digital channels constantly growing in volume and strength.
In the wake of which, Google Business Group – GBG, Chandigarh conducted an event by the name of ‘Let’s Go Digital’ with an aim to highlight the importance of web presence for Businesses and the entire Start-Up Ecosystem. The event was powered by Digital Series, the best Digital Marketing Company in this region. Mr. Nitin Rai Chaudhary was the main speaker. He talked about the opportunities that web offers not just to the businesses but also to individuals and how it gives them a chance to increase online visibility.
Every business and person involved in dealing with public or market needs digital means to reach out to them. At our Digital Marketing Institute, we educate the students how important it is to anyone whose target audience uses the internet to help make buying decisions related to the product or service. That’s pretty much every business these days. It is important to all and a requirement of every business. Where traditional marketing was about pushing your message out, digital marketing is about using a message to pull people in.
Speaking about the future of digital and importance of not just creating your presence on the web but making your presence, Mr. Nitin Rai Chaudhary talked about A-Z of website development and handling. When you run a business or sell a product, it is unequivocally paramount that the quality of what you’re selling is top-notch. But that’s only half the battle. Without an online presence, your product will produce no revenue in future. Since more than half of the people will switch to digital, because of its cost effectiveness, around the clock operations, credibility, convenience, and other benefits ; You can run the most captivating & ingenious business, but if there’s no way to find it, it will eventually be substituted with something else and if it doesn’t have a website, you are losing out on great opportunities for your business.
A website development tool can help companies with a base for this necessary web presence and allows them to get in touch with millions of web surfers all over the world, helping them in expanding their market share globally. It also gives businesses the chance to portray themselves in the ways they want to be seen, with a platform that’s built on their terms and can effectively market the services or products that they offer.
So by the same token, if your business has a web presence, you create the potential to have customers for life. Go Digital!